It does not matter that if you have started your business venture yesterday or you are a hundred-year-old brand, everyone needs marketing to make themselves visible or keep themselves visible. But to grow into the business, and even to sustain in the business, you have to keep your marketing strategies up to the mark. There are many old-school marketing tactics that have somehow become vestigial now. To stand out in the dense business competition, you need to be innovative and creative with your marketing plans. In this blog, I am going to tell you some creative Marketing Ways that will certainly make you one of your kind in the market and will boost your business as well. And here we go…
Create A Newsletter
Having a newsletter of your own is itself a unique thing. To keep your customers updated about your company, your products, and services generate an e-newsletter and post stuff there on a daily basis. This will keep your customers engaged with you, and if they find something worth sharing they might even get you, new customers, as well.
Be Interactive With Your Customers
Being friends with your customers is one of the most popular marketing strategies. Having frequent interaction with your customer and asking their queries and demands regarding your services, also improves customer services.
Add Testimonials
Having your clients marketing for us is one of the best marketing techniques. But how could you do that? The key to that is to provide great customer service and then add your customers’ testimonial on your website for the other viewers to see.
Always Have Your Business Card With You
Well, I agree, this is an old-school tactic but it’s a forever working and effective way to market yourself. You never know who could develop into a potential client, but whenever you meet a potential future client you should have your business card with you to hand out.
Advertise On Blogs
Find some influential bloggers in your surroundings, whose blogs are regularly seen by a large number of viewers. And contact them to post the advertisements regarding your brand and services on their blog pages.
Offer Discounts For Limited Periods
It really doesn’t matter how small your discounts are, discounts that are offered for limited periods really create the sensation and temptation in the customers to buy. So such marketing techniques will be really fruitful to your business.
Develop An E-brochure
Printing new hard-copy brochures and keeping them updated with new information could be very expensive. So in case, you want to save some money and develop more impact then create a Vibrant E-brochure, and keep it on your website to download from.
Get Into Your Local Newspaper
To become a global brand, you first need to get popular locally, and your local newspapers are the best way to do so. Find a good journalist and ask him to write about your brand and services in their newspaper.
Reward Repeat Business
If your customers are being loyal to you, you are obliged to do the same and also reward them as well. Provide special discounts to the second time and frequent customers, and invite them to your celebrations as well, so that they feel like family.
Provide Exceptional Customer Service
Magnificent customer services are the key to do great business. A majority of people choose a company or brand by analyzing what kind of customer services they provide, and not particularly their product. Hence giving exceptional customer service will give you exceptional customers as well.